Descartes Systems Group is a global provider of cloud-based logistics and supply chain software, helping businesses manage transportation, compliance, and the flow of goods through complex global networks. The primary challenge was designing an exhibit system that could scale seamlessly from a 30×30 footprint down to a 10×10, while supporting four demo areas, a reception/hospitality space, and back-of-house storage—all using a limited kit of reusable components. The solution focused on a modular, component-based system that could reconfigure across show sizes, maintaining brand presence and functionality while prioritizing demo engagement, clear zoning, and efficient use of space for long-term flexibility and ownership.